If I would use CreativityModel Method for business purposes, then my preference would be to use this Method for development of computerized creativity management exercises that produce measurable results and can be done online with or without qualified trainer's assistance. The exercises should be entertaining and should also be clearly linked to productivity gains and employee job satisfaction. This way the company that is marketing and selling the exercises could work with large customer companies, using push-pull marketing strategy. These customer companies could be part of the finance, healthcare are education industries, for example.
Other people may come up with much better ideas for CreativityModel Method usage.
This Method is also to at least some degree programmable. Years ago I developed an initial, somewhat rudimentary, programmability focused counterpart for CreativityModel Method. Its current name is CreativityModel Tool Development Method.
However, it seems to me that CreativityModel Method has to be validated first, before proceeding further with its usage or on the programmability side with further development of CreativityModel Tool Development Method.
At this point CreativityModel Method development is on hold. For validation and further development of this Method I need to find people who are able and willing to participate in the development processes. Together we can decide how to proceed and how to find funding for the needed work (advertising on the websites, grant writing and sponsorships, and so on).
Below are my thoughts on these subject matters.
CreativityModel Method current version is a usable and updatable framework. My intent is to develop CreativityModel Method further in versions in open source like environment, by seeking and incorporating input from various sources. Both for the current version and after publishing new versions in the future, the intent is to test and validate - and, as applicable, to refute and remove - CreativityModel Method features and principles. Similarly, additional, necessary features should be added as well.
In my opinion, each CreativityModel Method version should be increasingly suitable for production of valid, reliable and measurable results. All of these aspects - validity, reliability and measurability of this Method's usage results - are important and can be accomplished.
Research and testing can help the participants to achieve the relevant objectives.
Starting with Version 2.0, each new version of CreativityModel Method should be published with explanations of what and how was tested, what the results were, and what was added and why. The added features should also be tested, preferably both before and after they are added to CreativityModel Method.
Different entities (researches, organizations, companies) can conduct the research, working mostly independently.
In my opinion, empirical and scientific approaches should be used for testing purposes. For example, we can start with a survey that involves selected new product or service production or innovation-related individuals and companies. Such surveys can yield only claims to correlation, but that can be a good starting point.
For generating additional features for CreativityModel Method the participants can evaluate existing creativity and problem solving techniques. Through working with researchers, the participants can do new research and can replicate some previously done research.
People who will work on CreativityModel Method development can use individual opinions and even crowdsourcing for generating ideas that are then tested using hypotheses and other more scientific methods.
CreativityModel Method usage related research should be set up so that it is appealing to qualified people from different countries, cultures and areas. Of course, people who participate in the research and idea generating process should receive proper credit.
As the venture grows, it should increasingly focus on benefiting the participants as well. Development of the relevant principles is one area where I need help. I also need help with identifying, reaching and engaging people who could do CreativityModel Method usage related research.
If you are interested in participating in the development work that is described above, please contact me on Creativity Management Network.